the right car starts everything
Your inventory shouldn’t be an accident. It should be a strategy.
Lead Car Strategy

The auction car isn’t where profit ends. It’s where it begins.
It pulls in trades, drives walk-ins, unlocks backend revenue, and fuels your service bay.
We call it the Lead Car because it leads the entire dealership system forward..
Imagine . . .
no more
pressure to find cars.
desperation.
empty black-top.